How do the BackerClub newsletters work?

The BackerClub email newsletters are one of our most sought-after services. This article will cover various FAQ's about them.

• The BackerClub team hand picks the projects that go into each newsletter at our discretion. We focus on quality over quantity.

• The only thing needed to potentially get your project in a newsletter is to have an active ad campaign on our platform.

• The best way to ensure your project is included in a newsletter is to sponsor a high quality giveaway to our members.

• There are no extra charges for our newsletters. Because we operate on a cost-per-click model, we simply charge for the clicks our newsletters contribute to your ad campaign in the same way we charge for clicks originating from our website.

• We typically send 1 to 3 newsletters per week, meaning we normally showcase 5 to 15 projects per week to our members.

• Not all projects advertised with BackerClub will get a spot in a newsletter. Projects that never make it into a newsletter will still be advertised on our website and receive valuable click traffic there.

Yes. Our promotional packages include a spot in our newsletter. The Premium and Ultimate packages even ensure you will receive a priority spot at or near the top of the newsletter.

Yes. We have two:

1. A digest newsletter that includes various things: news about things happening with BackerClub or the industry, multiple project showcases, recent giveaway winners, etc.

2. A dedicated newsletter that provides a detailed showcase of a special project to our community. This is almost exclusively reserved for projects that have a high value giveaway associated with them.

Here's an example of a project spot in our digest newsletter: